InMobi

AUGUST 21, 2013

Mobile phones are being used across the travel booking funnel from planning and booking and until the last day of the trip exploring maps, local information and weather information. According to a Nielsen study travel related searches raised the third highest number of follow-up actions per mobile search out of 15 categories.

Marketing 52

Marketing Geo targeting Mobile Ads Rich Media 52

Single Grain

JUNE 5, 2023

Statista ) The retail industry invests the most money in digital advertising. Statista ) Search advertising will continue dominating the paid media space from 2019 to 2027. Statista ) Search advertising generates the majority of both mobile and desktop revenue. LitCommerce ) CPA on search is $48.96, and $75.51

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

DECEMBER 6, 2019

VSEO (voice search engine optimization) can give you an enormous competitive advantage (of course, this is only good news for one brand…). of mobile searches and 34.4% of desktop searches now resulting in “zero-click search” results. This trend is growing, with 62.5%

Marketing 145

Marketing SEO Conversion Audience 145