Sat.May 20, 2023 - Fri.May 26, 2023

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Huggies’ Body Positive Campaign Celebrates Diverse Baby Bums

Adweek

Huggies, stoking body positivity at the earliest life stages, has launched a music-driven ad campaign that showcases baby bums of all shapes and sizes, with an original earworm song as the soundtrack, a companion storybook and a giveback program for families in need. The work aims to "celebrate a wide variety of squishy baby tushies,".

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These Are the 2023 Winners of D&AD’s Most Coveted Pencils

Adweek

The industry awards body reserves its Black Pencil for truly groundbreaking work and. D&AD has awarded its top honor of a Black Pencil to two pieces of creative work: a music video from Pharrell, 21 Savage and Tyler, the Creator; and a device that turns the heartbeats of children with heart defects into musical rhythms.

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Randall Rothenberg and Martin Kristiseter Join Digital Remedy Board of Directors

Digital Remedy

Most recently, he led the transformation of the IAB into one of the largest and most potent media and marketing trade bodies in the world, helping to develop technical standards, self-regulation, government regulation, market and consumer research, global digital content marketplaces, and professional development programs.

Media 52
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11 Creative Fashion Ads to Inspire Your Own Campaign

Single Grain

With their coats and cross-body bags, the models all have a high-fashion traveler’s look, inspiring viewers to visit that dream destination – and look good while exploring the world. This ad is modern and features diverse models, adhering to ModCloth’s inclusivity and body positivity approach.

Fashion 52
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33 Essential B2B SEO Statistics Every Marketer Should Know

Single Grain

In one study, over 30% of SEO industry professionals said effective headlines and title tags were the most important elements of search engine optimization, followed by headers and bodies, URLs, and meta descriptions.

SEO 52
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How finance sites can 10X their ad revenue? [monetization tricks included]

Monetize More

In-content ads are placed within the body of the content, and are less intrusive. Above the fold ads are placed at the top of the page, and are visible without scrolling. This placement is effective for catching the user’s attention as soon as they land on your website.

Finance 52