Digiday

JANUARY 10, 2023

This week’s Future of TV Briefing looks at how Roku’s push into the smart TV manufacturing business reflects the changing state of the connected TV market. one, here’s a graphic from S&P Global Market Intelligence’s media research group Kagan breaking down the U.S. Big-screen battle. WTF is the U.S. Joint Industry Committee?

Manufacturing 61

Manufacturing Demand Side Platform Agency Fashion 61

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. Direct mail. Social media. Collaboration.

ROI 119

ROI Machine Learning Conversion Rate GDPR 119

Martech

FEBRUARY 25, 2022

These platforms offer a wide range of advanced features, including AI-based predictive lead scoring and product recommendations, ABM and social media campaign integration. Offers rules-based or predictive lead scoring for any data point including email and website actions, social media metrics and form captures. ActiveCampaign.

Marketing 120

Marketing Manufacturing Communications Healthcare 120