Brid.tv

JUNE 26, 2023

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?

Ad network 40

Ad network Video Ads Header Bidding CPM 40

InMobi

SEPTEMBER 30, 2019

Some down-funnel demand-side platforms ensure marketing are paying only for those that actually use their app. This is why interactive, rich media creatives are on the rise. approximately 30% of banners and around 40% of all display ads leverage rich media creative experiences now. In the U.S.,

Advertising 52

Advertising Banner Rich Media Brand Awareness 52

MNTN

MARCH 19, 2024

Programmatic vs Display Ads Programmatic and display ads are often used interchangeably in digital advertising conversations, but they refer to different aspects of online advertising. Display ads , simply put, are a type of online advertising that comes in several forms, including banner ads, rich media, and more.

Demand Side Platform 97

Demand Side Platform Advertising Ad Exchange Ad Inventory 97

VideoWeek

AUGUST 12, 2022

Demand-side platform The Trade Desk seems to be weathering the ad recession storm for now, reporting in its earnings this week that total revenues were up 35 percent year-on-year in Q2. The move however wouldn’t include ironSource, a competitor to AppLovin which Unity sealed a deal to buy earlier this year.

Advertising 98

Advertising GDPR Banner Healthcare 98

VideoWeek

JULY 18, 2022

” Dentsu still predicts a strong year for video – forecasting digital video ad spend growth of 23.4 Meanwhile television ad spend growth is expected to sit at 3.6 percent, and broadcaster video on demand (BVOD) is up by 16.0 percentage points.” percent year-on-year. The Week in TV.

Media 52

Media Ad Tech Agency Demand Side Platform 52

Monetize More

MAY 30, 2023

Focuses on ensuring ad quality and preventing malware and ad fraud. TripleLift Specializes in in-app video ads and native video placements that match the look and feel of apps. Yieldmo Initially focused on US-based ad inventory but expanded to EU and UK demand. What is a mobile ad network?

Ad network 97

Ad network Mobile Ads Ad Exchange Fill rate 97

MobileAds

JANUARY 19, 2021

A VAST tag is essentially a third-party ad tag generated by an ad server, except that it’s for video ads. VAST stands for Video Ad Serving Template. It enables video players to sync with ad servers , thus as an advertiser, you can serve ads into multiple ad inventories within video ad players.

Ad Server 52

Ad Server Video Ads Rich Media Demand Side Platform 52

Clearcode

APRIL 26, 2022

This AdTech platform is responsible for making decisions about what ads to show on a website, serving those ads, connecting with other AdTech platforms (e.g. demand-side platforms) to purchase inventory, and collecting data such as impressions, clicks, etc, for reporting.

Advertising 52

Advertising Header Bidding Ad Server Ad Exchange 52

Brid.tv

SEPTEMBER 26, 2022

also specializes in ad-based monetization of video content. Marketplace is the OVP’s ad network that provides its publishers with access to advertisers of all kinds. Although the Marketplace mainly focuses on video ad serving , display ads are also available. . Airnow Media. Google Ad Manager 360.

Ad network 52

Ad network CPC CPM CPA 52