Martech
MAY 19, 2022
What else delivers an ROI of $36 for every $1 spent, after all? We hope you’ll take this opportunity to download this free buyers’ guide that looks at today’s email marketing technology and walks you through what you should consider before adopting a new platform or making the switch from your current provider. Download it today!
Clearcode
SEPTEMBER 11, 2023
A demand-side platform (DSP) is a piece of software that advertisers and ad agencies use when they want to buy ad inventory in an optimally streamlined manner across multiple ad exchanges and supply sources. Table Of Contents What Is a Demand-Side Platform and What Is It For? How Does a DSP Work?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Martech Series
MARCH 1, 2023
In the third stage of the process, the streamlined creatives are served using Hawk’s omnichannel demand side platform (DSP), optimised by the operations team to find the most energy-efficient and sustainable impressions it can buy.
Martech
JUNE 15, 2023
Beeyond Media, a programmatic digital out-of-home (pDOOH) demand-side platform (DSP), has launched a new segmentation tool, Beeyond TrueReach. By implementing these strategies, we can improve the relevance of your ads, increase engagement rates, reduce wasted impressions, and maximize the return on investment (ROI).”
Martech Series
JULY 29, 2022
Marketing Technology News: MarTech Interview With Laura Bassett, Vice President, Product Marketing at NICE CXone. Marketing Technology News: The Rapid Rise of Martech — And How to Choose Tools that Will Make an Impact. The post Creating a Cookieless Future Today appeared first on MarTech Series. Putting the People First.
Martech
MARCH 15, 2022
It streamlines the increasingly complex processes of buying and selling digital advertisements and enables brands to make the best use of their budget, maximizing their ROI. As users see more relevant ads, click-through rates improve, leading to a better ROI. Adtech comprises two primary platforms: demand and supply-side.
Automatad Inc.
NOVEMBER 23, 2023
They optimize media buying and selling and connect advertisers to multiple supply sides to get high revenue and ROI. AdTech Ecosystem The integral platforms or intermediaries in adtech enhance ad space buying and selling. Publishers get high CPMs for their ad inventory, and advertisers get high ROI on their ad campaigns.
Expert insights. Personalized for you.
110 
Let's personalize your content