Martech Series

FEBRUARY 20, 2023

One of the things to master while running a website is search engine optimization (SEO). The placement of your website on Google and other search engines is dynamic. This means that you must keep up with SEO developments if you want to beat the competition. What is website optimization? Let’s explore.

SEO 94

SEO Marketing A/B Testing Conversion Rate 94

illumin

APRIL 30, 2024

Here’s why geotargeted marketing can be a tool to your cookieless advertising strategies. As the digital world continues its deprecation of third-party cookies , brands worldwide are pivoting – searching for ways to effectively implement cookieless marketing and targeting. Geofencing is also a type of location-based marketing.

Geo targeting 52

Geo targeting Demand Side Platform Cookies Food 52

Single Grain

DECEMBER 19, 2023

As a marketer or SEO expert, you definitely want to accomplish more tasks in less time. Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers.

SEO 98

SEO Click Through Rate Conversion CPC 98

Adtelligent

JULY 19, 2022

Search advertising is a process of placing ads on all sorts of search engines such as Google, Yahoo, AOL, Baidu, Duckduckgo, or Bing in response to the relevant inquiry. It is also often called paid search, pay-per-click (PPC), or part of search engine marketing. Mobile search advertising is on the rise.

Advertising 98

Advertising Video Ads Banner Display Advertising 98

Single Grain

JUNE 5, 2023

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. Influencer Marketing Hub ) Digital advertising spending will grow to over $870 billion by 2026. billion internet users.

Advertising 52

Advertising Finance CPC Brand Awareness 52