Digital Ad Blog

MAY 26, 2025

Escalating Costs Competition for digital ad inventory has intensified, particularly in industries like financial services, healthcare, and consumer electronics. Strategic SEO efforts encompass more than metadata and backlink building. An investment in SEO is also an investment in cross-channel performance.

Media 59

Media SEO Marketing Healthcare 59

Single Grain

APRIL 29, 2025

Competitive advantages : As more websites optimize technical SEO elements, E-E-A-T has become a key differentiator for ranking success. Our SEO services prioritize building authoritative backlink profiles because we’ve seen firsthand how they impact rankings for competitive keywords.

SEO 52

SEO Conversion Rate Conversion Click Through Rate 52

Single Grain

MAY 10, 2022

Google is well known for constantly changing its search algorithm (ask any of our SEO experts and they will gladly share their blues with you ??). 6 Ways Google Ads Can Boost Your SEO Results. Using Target CPA bidding to boost your conversions while keeping your CPA low. Keep Ahead of AdWords’ Latest Changes.

Agency 52

Agency A/B Testing Retargeting CPA 52

Single Grain

JUNE 5, 2023

Statista ) Pharma and healthcare account for 11% of the nation’s online advertising spending. LitCommerce ) CPA on search is $48.96, and $75.51 Statista ) Pharma and healthcare account for 11% of the nation’s online advertising spending. LitCommerce ) CPA on search is $48.96, and $75.51 billion internet users.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Basis

MAY 8, 2025

The industries most likely to surface AIOs have fluctuated over time, but searches related to healthcare, B2B technology, and education have had some of the highest likelihoods to date. This is likely why queries related to healthcare, B2B, and education are more likely to surface AIOs, as many of these searches are informational.

Click Through Rate 77

Click Through Rate Advertising CPC Healthcare 77