VideoWeek

SEPTEMBER 2, 2022

German Regulator Highlights Google’s Dominance in Non-Search Advertising. German competition regulator Bundeskartellamt has published a report on non-search online advertising, with the intention of shedding light on the “black box” of programmatic ad tech. CMA Scrutinises Microsoft/Activision Blizzard Takeover.

Non-Profit 128

Non-Profit Ad Tech Entertainment Agency 128

NewProgrammatic

OCTOBER 12, 2021

Search advertising is one of the most effective ways for brands to reach broad yet determined audiences. That’s why search ads have slowly but surely become superior to other ad formats (especially to regular display advertising) not only in terms of brand safety but also because of the much-improved customer journey.

Marketing 52

Marketing Search Advertising Brand Awareness Video Ads 52

Single Grain

JUNE 5, 2023

Work With Us General Online Advertising Statistics There are 4.95 Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. Influencer Marketing Hub ) Digital advertising spending will grow to over $870 billion by 2026. of global advertising efforts. billion internet users.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

NOVEMBER 8, 2019

However, there are a few rules I’ve learned over my years of writing landing page copy that can help massively increase conversions – lessons that many brands don’t adhere to. For example, they offer: Free shipping. Including a video on your landing page can increase conversions by more than 80%. 60-day money-back guarantee.

Marketing 112

Marketing Conversion Audience Media 112