Smart-Hub

FEBRUARY 16, 2024

For website and app owners, header bidding means a great chance to increase advertising income, while marketers benefit from more transparent conditions (and not only). But what exactly does this model imply? In this guide, we have header bidding explained, so keep reading to discover all the details.

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Monetize More

JUNE 15, 2023

Header bidding has emerged as a game-changer in the digital advertising industry, revolutionizing the way publishers maximize their revenue and advertisers access premium inventory. In this blog post, we will delve into the topic of choosing between ADX and header bidding and running multiple header bidding solutions simultaneously.

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Smart-Hub

MARCH 8, 2022

The client-side and especially the server-side solutions of Prebid came to the ad tech scene with a big success since they enabled efficient header-bidding auctions. Prebid has introduced a revolutionary technology that enabled simultaneous bidding in unified actions that raised the efficiency of bidding tenfold.

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Automatad Inc.

OCTOBER 26, 2023

Video Ad Monetization: What Is it? Now that you know what video ad monetization is, let’s learn how you can make the most of it. In-text out-stream ads act like surprise guests in articles or blog posts, triggered when your audience scrolls through a web page. Online video content is booming, and so are video ads.

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Monetize More

JULY 14, 2022

If you are a publisher on Google AdSense and have enabled Vignette ads, you would want to check out this blog post. What are Google AdSense Vignette Ads? Vignette ads are one of the most popular ad formats on the internet, accounting for 20% of all online ads. Why use Vignette Ads? Vignette Ads Examples. Vignette Ads Examples.

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Brid.tv

NOVEMBER 18, 2022

There are many steps and parties in the ad buying and selling process, and a header bidding wrapper is one of them. In today’s blog post, we tackle header bidding wrappers, the technology behind them, and how to choose the right one for your business. hide ] What Is a Header Bidding Wrapper?

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InMobi

APRIL 16, 2019

What do these specifications do, and how do they help programmatic advertisers? What is Sellers.json and How Does It Work? It also gives full transparency into all the intermediaries that participated in the selling of a bid request. What About the OpenRTB SupplyChain Object? Keep reading for more information.

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