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Native Advertising for SaaS: A Perfect Alternative to Facebook Ads

Single Grain

, SaaS brands are exploring alternative marketing methods — like native advertising. Should you follow the trend and start with native advertising? How do you make native ads work for SaaS? Get My Free SaaS Marketing Plan What Is Native Advertising? Is it worth the time and money?

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13 Benefits of Native Advertising to Amp Your Campaign

Single Grain

Are you aware of all the benefits of native advertising? With all the online advertising options, more and more companies are choosing to invest in a native advertising strategy. It is not only an effective advertising method, but it’s becoming a necessary way to dominate the competition.

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The Ultimate Guide to Political Advertising in 2024

Basis

Political advertising is a unique beast. It’s a months-long marathon full of building awareness, appealing for donations, fighting primary battles, and educating audiences on who you are and what you believe in. Why, exactly, do political advertisers love CTV and streaming video?

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Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

In 2024, display ads have an anniversary — the first recorded example of digital display advertising was launched in 1994 (as a banner advertisement). As for the native advertising market, its value is forecasted to reach around $87 billion by 2029. They often do not pay attention to them.

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Examples of Clever Native Ad Campaigns 

SODP

When taking the stage a decade ago, native advertising revolutionized the advertising industry. Non-intrusive branded messages that fit seamlessly into editorial content helped advertisers combat banner blindness and increase click-through rates significantly. . Native ads or branded content?

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8 Benefits of Video Ads: Why You Need Them in Your Advertising Strategy

Single Grain

Video ads can ensure that your content is shown to more users faster than educational videos. In this article, we will discuss the benefits of video ads, the different types of video advertising, and how businesses can create a profitable video advertising strategy. This leads us to our next point.

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How Publishers Can Make More Money With AdTech

Clearcode

Key Points Many publishers, app developers and media companies employ subscription-only plans and advertising to generate revenue. This can include news articles, educational material, as well as video entertainment and live sporting content. Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc.