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How Philadelphia Cream Cheese is finding its place on Reddit

Digiday

For the duration of this year, Philadelphia Cream Cheese has experimented with everything from experiential pop-up restaurants to music festival appearances. Most recently, that experimentation has led the 150-year-old Kraft-owned brand to Reddit, where it is looking to tap into the platform’s honest, in-depth food reviews.

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13 Benefits of Native Advertising to Amp Your Campaign

Single Grain

There are many benefits of native ads, such as increasing brand awareness and building trust among your audience. There are also some downsides of native ads to be aware of before investing in a campaign (we’ll cover those, too). Your brand can use lifestyle videos, such as this one from Giorgio Armani.

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How to Use Social Media to Substantially Improve Your SEO

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. One of the most basic rules to SEO is to increase the number of internal and external links as well as brand mentions and keywords in order to boost visibility. Get A Free Consultation.

SEO 100
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8 Social Media Success Stories to Inspire You

Single Grain

The number of social media users worldwide is 3.484 billion , up 9% year over year. While there’s no one-size-fits-all formula to ensure a winning social media campaign, there are certainly lessons to be learned from brands who have managed to pull it off and are now reaping the benefits. What more could a fast food chain ask for?

Media 106
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How to Use Event Marketing to Generate Leads & Close Sales

Single Grain

With that in mind, let’s take a look at how you can start growing your e-commerce brand by taking it offline and in to the power of event marketing. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. 3) Increase Brand and Customer Loyalty.

Pop-Up 101
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Navigating the World of Franchise Ads: A Comprehensive Guide

Single Grain

Note that these franchises have demonstrated success in multiple markets, have strong brand recognition, and a history of franchisee support. McDonald’s: One of the most recognized fast-food chains in the world, McDonald’s has thousands of locations globally.

SEO 52
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How to Create the Ultimate Marketing Funnel (Templates Included)

Single Grain

A marketing funnel is a way of breaking down the customer journey all the way from the “awareness” stage (when they first learn about your business) to the “purchase” stage (when they’re ready to buy your product or service). Often funnels can also include post-purchase follow-ups which increase retention as well as cross- and up-sells.

Marketing 112