Digiday

NOVEMBER 15, 2022

The campaign included a newly-launched TikTok channel, which garnered 16 million video views in 60 days and increased engagements and impressions on Facebook, Instagram and LinkedIn. It was also the first hospitality brand to engage its target audience in the metaverse across VR, PC, console, cloud gaming and mobile devices.

Advertising 68

Advertising Marketing Fashion Agency 68

Clearcode

APRIL 21, 2023

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.

Header Bidding 79

Header Bidding Fill rate Ad Server Audience 79

Single Grain

AUGUST 1, 2023

Are you aware of all the benefits of native advertising? With all the online advertising options, more and more companies are choosing to invest in a native advertising strategy. It is not only an effective advertising method, but it’s becoming a necessary way to dominate the competition.

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Native Advertising Advertising Brand Awareness Banner 52

PrograMetrix

JUNE 9, 2021

Effective strategies include advertising where your competitors aren’t and targeting known CBD consumers where they live their digital lives. By changing your positioning, messaging, and value proposition statements, it makes it harder to engage and convert your desired audience. Digital Video Advertising. Native Advertising.

Advertising 52

Advertising ROI Conversion Rate Native Advertising 52

NewProgrammatic

MARCH 15, 2022

Everyone has seen search ads, everyone has used search ads… and almost everyone loves paid search advertising. This is because search advertising is one of the most effective ways for digital marketers and brands to reach their audiences in a precise and efficient way. Yandex Ads.

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Search Advertising CPC Header Bidding Audience 52

Single Grain

JUNE 6, 2023

This advertising solution has become especially popular among fashion companies and clothing brands, allowing them to create ads to boost their sales. In this post, we’ll show you how to create high-converting Snapchat clothing ads, with examples from fashion brands who are slaying the advertising game.

Fashion 52

Fashion Audience Advertising Impressions 52

Single Grain

JUNE 13, 2023

While consumers may prefer an ad-free experience, remember that: Providing the option to choose between ads and an ad-free subscription allows for better monetization and caters to a wider audience. By combining creativity, storytelling and a deep understanding of their target audience, Disney has carved a niche for itself.

Marketing 52

Marketing Pop-Up Affiliates Native Advertising 52