Remove Audience Remove Entertainment Remove Native Advertising Remove Rich Media
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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

Can offer animated and interactive rich media content. Rewarded video ads don’t help with the Lifetime Value for the advertising party. Sample mobile expandable ad with a combination of rich media like video, photo gallery, and social feeds. Some stats on native ads. Source: Dedicated Media ).

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The WIR: DOJ Set to Reject Google’s Ad Concessions, DAZN in Talks to Buy Eleven Sports, and Dentsu Cuts its 2022 Ad Spend Forecast

VideoWeek

Cadent has teamed up with data platform Tunnl to drive reach across OTT/CTV, addressable, and indexed TV advertising. Omnicom Media Group and Publicis Media have placed top in Forrester’s media agency ranking Wave report, Adweek reported this week. Berenberg Warns of Advertising Recession.

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Why should brands invest in video advertising?

Ad Beat

These aforementioned statistics about video advertising prove that you can have the best content in the world, and still have trouble engaging with your target audience, simply because they can easily access the exact same information through their preferred medium in 2019: video. Source: Hubspot. 10% said video blogs. .

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The Ultimate Guide to In-App Advertising for Publishers

Brid.tv

App developers and publishers sell their ad inventory to buyers, i.e., brands and advertisers to generate revenue. In-app advertising is especially popular in gaming apps, social media apps, and entertainment and streaming apps. How Does In-App Advertising Work? Benefits of In-App Advertising. Native Ads.

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Connecting with Today’s Super Consumers: Mobile Moms

InMobi

From parenting to beauty habits and from mobile devices to social media behaviors, moms are driving and shaping the new digital world. With a do-it-all attitude, moms are not only taking care of their families but are also driving social media trends and smartphone usage.