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Multi-Channel PPC Advertising Case Study: Boosting Your ROI

Single Grain

By the end, you will have a better understanding of how a multi-channel marketing approach can help boost your PPC advertising ROI. The Approach To cut through the noise and achieve the desired results, the agency devised a strategy that was focused heavily on placements where their target audience was most present.

ROI 52
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6 Inbound Marketing Case Studies to Inspire Your Own Strategy

Single Grain

But constantly trying to access your target audience can be a tedious endeavor, and it may not always pan out the way you need it to. Social media marketing: Using social media platforms like Facebook, Twitter or Instagram to engage with potential customers, share your content and build your audience.

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How to Start an Affiliate Program for the First Time in 2022 (Advertiser’s Step-By-Step Guide)

Lemonads

If your audience isn’t interested in the products or services you offer, there’s very little chance that affiliate marketing will change that. Improve Brand Awareness It’s no secret that consumers love companies that have clear branding. It can help transform a local company into a regional and national provider.

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8 SaaS Marketing Trends You Can’t Ignore in 2020

Single Grain

ERP/Manufacturing/Supply Chain. These products offer added value to the same audience but are independent from their main product. You can then use these new ‘features' to sell your SaaS product/s to look-a-like audiences, who will most probably have the same problems as the user that suggested the feature/change.”

Marketing 103
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Just Do It: What We Can Learn from Nike’s $39B Marketing Strategy

Single Grain

Let’s take a closer look at the tactics that Nike uses to build brand awareness and expand globally. What distinguishes Nike from other shoe brands is that it taps into the power of influencer marketing the smart way. Nike’s audience is versatile. All You Need to Know About the ROI of Influencer Marketing [infographic].

Marketing 109
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31 Best Digital Marketing Campaigns You Can Swipe

Single Grain

Digital marketing campaigns are one of the most successful ways to reach potential customers at scale – but producing a campaign is costly and time-consuming, and there’s no guarantee that it will net you a positive ROI. This reduced their cost per lead acquisition by 97% which also allowed them to reach a wider audience with the product.

Marketing 141
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Top 18 Magento SEO Plugins for Your E-commerce Site

Single Grain

Allows users to set filters by product, manufacturer, color, material and price (you can do this with the help of checkboxes). Improves brand awareness with business details like website name, logo, social media profiles and contact information in search results. Price: Open Source Community Edition of this extension costs $99.

SEO 15