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In-Game Advertising: How to Monetize Game Sites & Apps?

Monetize More

As the gaming industry continues to grow at an unprecedented rate, in-game advertising has emerged as a powerful tool for publishers, allowing them to capitalize on their audiences while delivering value to brands. Audience Targeting One of the key factors that make in-game advertising so effective is audience targeting capability.

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7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns

Single Grain

The best marketers in the world leverage the power of storytelling to improve branding and conversion rates. Well, people remember stories 22x more than facts and figures alone and, thus, storytelling can boost conversion rates by a significant 30%. What do stories have to do with marketing? Get A Free Consultation.

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What Is an Ad Exchange?

SODP

Appearing as banners, video spots and social media feeds/stories, digital ads are everywhere. This group includes: Product manufacturers Service providers Third-party ad agencies Intermediary ad networks Performance marketers Advertisers use these spaces to post various types of digital ads and reach specific target audiences.

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What Is Live Stream Shopping?

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Some head to the store to find deals to share with their audience, while others sit in the comfort of their own homes in front of the camera. Click here to download it for free right now!

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How to Start an Affiliate Program for the First Time in 2022 (Advertiser’s Step-By-Step Guide)

Lemonads

If your audience isn’t interested in the products or services you offer, there’s very little chance that affiliate marketing will change that. Furthermore, you also have to think about creating materials for your advertisers to use, like custom banners, landing pages , and downloadable logos.

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31 Best Digital Marketing Campaigns You Can Swipe

Single Grain

This reduced their cost per lead acquisition by 97% which also allowed them to reach a wider audience with the product. Take the topics that performed well on one channel and repurpose them into a piece of content for another segment of your audience. It has an overall conversion rate of about 14.7%. 3) Anheuser-Busch.

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Digiday+ Research: How marketers are using AI to target ads, recommend products and provide customer service

Digiday

Although both technologies fall under the larger banner of artificial intelligence, each offers marketers distinct benefits. First-party data from a manufacturer standpoint sometimes gets a bad rap,” Jensen added. average conversion rate, according to a case study by software company Octane AI and e-commerce platform Klaviyo.