Lemonads

JUNE 28, 2020

Many people in marketing and advertising aren’t exactly sure what native advertising is. It is important to learn that native advertising and content marketing are not interchangeable terms, and while sharing similarities and methods, can be very different. So, what is native advertising?

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MNTN

NOVEMBER 22, 2022

These are distinct from old-fashioned ads, bought en masse in the hope they would generate demand. You can summarize performance marketing’s benefits in two points: It can be more affordable than old-fashioned advertising, which took more of a ‘crop dusting’ approach. Programmatic Display Advertising.

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MNTN

JANUARY 27, 2023

Performance marketing is a leaner and more efficient way to reach your goals, and the following types of performance marketing all aim to break through the clutter and reach your target audience: 1. The content is delivered “over the top” of old-fashioned broadcast or cable network programming.

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NewProgrammatic

JANUARY 26, 2022

Affiliate World Global. Affiliate World Global is the official offline meeting place for affiliate marketers from all over the world. This edition of the Affiliate World conference will actually combine two previously canceled events – Affiliate World Europe 2021 and Affiliate World Asia 2021.

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Single Grain

JUNE 13, 2023

While consumers may prefer an ad-free experience, remember that: Providing the option to choose between ads and an ad-free subscription allows for better monetization and caters to a wider audience. By combining creativity, storytelling and a deep understanding of their target audience, Disney has carved a niche for itself.

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Lemonads

AUGUST 14, 2020

Needless to say, there are dozens of digital channels to choose from and hundreds of different ad formats that allow you to connect with your target audience. Native ads are among the most popular ad formats because they allow you to deliver a concise message without stirring negative emotions in the target audience.

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