Automatad Inc.

DECEMBER 1, 2023

Video ads are the most engaging ads that deliver a short brand message across the audience. Since video ads are highly efficient, their CPM value is high and has more demand. Publishers can sell video ad spaces by any programmatic means or direct deals.

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Video Ads Non-Profit CPM Viewability 40

Clearcode

AUGUST 13, 2023

These are app developers and agencies who are responsible for designing mobile ads, coming up with a campaign strategy, and then launching the ad campaign. When it comes to mobile devices using a browser to display ads, they don’t require a software-development kit (SDK), as these ads are served in the same way as ads on websites.

Advertising 52

Advertising Ad Exchange Banner Mobile Ads 52

Brid.tv

DECEMBER 21, 2022

Every time an app user sees an ad, a complex process takes place behind the scenes, and it looks something like this: Once a publisher with an app joins an ad network, the network will have access to the app’s users’ data, available ad space, and so on. This real estate needs an advertisement to be monetized. Marketplace.

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Ad network Mobile Ads Header Bidding CPM 66

Brid.tv

DECEMBER 20, 2022

The main drawback of rewarded ads is that users are usually more focused on the reward than the ad itself. Playable Ads. Playable Ad. Playable ads are a type of rich media ads. As the name suggests, these ads contain game-like elements, and app users can play them.

Advertising 54

Advertising CPM Mobile Ads CPC 54

MNTN

MARCH 19, 2024

Programmatic advertising (also known as programmatic media buying) is an automated process of buying and selling digital ad spaces in real-time using complex algorithms, where advertisers can precisely target specific audiences and demographics, improving the efficiency and effectiveness of the advertising campaign.

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Demand Side Platform Advertising Ad Exchange Ad Inventory 97

Brid.tv

JUNE 26, 2023

A video ad network is a platform that acts as an intermediary between publishers and advertisers and looks to curate video ad inventory from publishers to sell it to advertisers. The platform supports various video units, including instream and outstream ads, rich media ads , and in-banner video ads, so you’ll get plenty of options.

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Ad network Video Ads Header Bidding CPM 40

Brid.tv

NOVEMBER 22, 2022

Joining a mobile ad network or an app monetization platform allows you to programmatically sell your app’s ad space to advertisers. And the best part is that you don’t need to be an ad tech expert to set it up. You have plenty of options in that regard, but the easiest one is through mobile advertising. Marketplace.

Header Bidding 52

Header Bidding Banner A/B Testing Video Ads 52

Monetize More

JULY 12, 2022

Google Ad Exchange is a very popular ad exchange platform that allows large publishers to sell their ad inventory to advertisers and agencies. Google AdX publishers have more control as they can access a wider array of advertisers & DSPs using ad exchange.

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Ad Exchange Ad Inventory Fill rate Ad network 52

Monetize More

MAY 30, 2023

A mobile ad network, aka app ad network, is an integrated platform that unites advertisers with app publishers looking to monetize their apps. Publishers are thus able to make passive income through app ads. Mobile ad networks that cater to publishers are SSPs (supply-side platforms). Learn more about OpenX here.

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Ad network Mobile Ads Ad Exchange Fill rate 97

Monetize More

SEPTEMBER 30, 2022

App publishers often focus their advertising strategies on the latest ad tech fads. The most popular ad networks tend to be the ones that deliver the most creative formats, such as rich media, interstitials, and rewarded video.

Advertising 52

Advertising Banner Video Ads Click Through Rate 52

Single Grain

NOVEMBER 13, 2019

This is where your ad appears: The three main types of programmatic advertising are: Real-time bidding (RTB) – buying and selling of ad space takes place in real-time. While this sounds like a time-consuming process, all of this happens in a matter of seconds as the web page loads.

Demand Side Platform 97

Demand Side Platform Ad Exchange Pop-Up Audience 97

Adtelligent

OCTOBER 18, 2021

There are two main ways to slaughter the CLS score and lower your rankings to maximize ad revenue. The first is to let ad media of different heights share the same ad space, and the second is to renew ad calls for idle users. Videos and rich media content are lucrative for advertisers and publishers alike.

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SEO Header Bidding Non-Profit Mobile Search 52

Clearcode

APRIL 26, 2022

Let’s start with the advertiser’s side, which is also known as the demand or buy side, as advertisers are the ones wanting to buy the available ad space. Most advertisers would use an ad server , which is also known as a third-party ad server. Then we have ad exchanges. gifs), audio files, and videos.

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Advertising Header Bidding Ad Server Ad Exchange 52

Single Grain

JUNE 30, 2022

It is an automated process; it enables brands and agencies to purchase ad space on websites and apps within a few seconds, helping save time. Programmatic advertising helps create targeted ad campaigns on a smaller budget. Types of Ads That Can Be Managed Programmatically. Higher Returns on Investment. Increased Reach.

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Agency Advertising Retargeting Conversion 52

Brid.tv

DECEMBER 2, 2022

Key Characteristics: High level of engagement Very intrusive but attention-grabbing High impression and conversion rates High demand among advertisers Offers more ad space for more detailed creatives. Rich Media Ads. Rich Media Ad. Table of Contents.

Mobile Ads 60

Mobile Ads Video Ads Banner Rich Media 60