What is a Leaderboard ad? How does it bring more revenue?
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OCTOBER 20, 2022
Leaderboards command high placement in the ad space, forcing users to scroll past them in order to get to the content they want. Their size commands attention, and their position in a sea of ads screams “click me!” Leaderboard ads are best at grabbing attention since they are bigger than any other element on a page.
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