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Professor Prebid Header bidding tool: Gamechanger or Flop?

Monetize More

Prebid lets you enable Prebid Debug data on console view, set up manual bid filters, or do CPM overrides so that publishers can split test various bidding scenarios. Identify all of the available ad units as well as the banner sizes and the bidders participating in Prebid. Bid CPM override. User Id modules.

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What is a Supply-Side Platform (SSP) – A Guide for Publishers

Automatad Inc.

Some SSPs that have added ad exchange services include Google Ad Manager, Amazon Publisher Services, and OpenX. Header bidding support: SSPs support header bidding , a technology that allows multiple advertisers to bid on ad inventory simultaneously before the ad server decides.

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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

However, regardless of what exactly you’re looking for, there are certain factors you should keep in mind on top of the most competitive CPM. . Mobile Ad Formats. Before you jump straight into monetizing your mobile app with ads, you should decide which mobile ad formats you want to serve. Google AdMob. Marketplace.

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20 Best Video Ad Networks for Publishers

Brid.tv

There is no other contender with higher CPM rates than Google. Google’s ad server works programmatically and through real-time bidding auctions, giving publishers plenty of flexibility. This video ad network also covers various services, including improved video header bidding and macros for GDPR compliance.

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18 Best Video Ad Networks For 2022 – Publishers Increase Your Revenues With These Platforms

Monetize More

By utilizing video ads through Primis you can deliver users with an alternative ad format that they love and earn high ad revenues! Smart ad server. With Smart Ad Server publishers run video ads through a unified ad stack and manage them through the same platform they run display ads.

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10 Best OTT Advertising Platforms for Your Ad-Supported OTT Service

Brid.tv

Ad podding and server-side dynamic ad insertion are also some of the available features. SpotX Key Features: An extensive list of demand partners Great for OTT and CTV advertising High potential CPM SDKs for Android, Amazon, and Apple TV Brand safety and inventory assurance features Real-time analytics and scheduled reporting.

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Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising

Clearcode

For those of you who haven’t heard about Clearcode before, we’re a software development company that specializes in designing and building advertising and marketing technologies, such as ad servers , DSPs , SSPs , CDPs , etc. The first ever ad server was invented by a company called FocaLink Media Services in 1995.