Ad Server CPM GDPR Viewability 
Automatad Inc.
NOVEMBER 23, 2023
Reporting and analytics: SSPs offer detailed reports on ad performance, user engagement, and revenue, aiding you in making data-driven decisions. Each SSP analytics dashboard is different, but they aim to provide granular insights, including click-through rates, viewability metrics, audience demographics, etc.
Brid.tv
JUNE 26, 2023
There is no other contender with higher CPM rates than Google. Google’s ad server works programmatically and through real-time bidding auctions, giving publishers plenty of flexibility. This video ad network also covers various services, including improved video header bidding and macros for GDPR compliance.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Brid.tv
AUGUST 23, 2022
This is such an important step in monetizing your video content that large companies often have whole teams dedicated only to optimizing ad yield. Yield optimization tools can help you maximize the viewability of your ads and set price floors at just the right amount. OpenX brings together a network of hundreds of SSPs and DSPs.
Adtelligent
OCTOBER 6, 2021
The SSP can be single-player or combined with other solutions such as ad servers and data management platforms to get the best results. DMP can quickly provide such services, topped with great analytics and assistance in GDPR adherence struggles. Simple interface. Control your inventory from one place. Integration possibilities.
Digiday
JUNE 8, 2022
This generic ID resides in the ad server and is sent to the DSP — it has no PII attached to it. However, they still require consent under the EU’s GDPR. It supports currency conversion, GDPR, common ID systems, and multiple ad servers.” Is it interoperable? more efficient delivery than cookies.
Expert insights. Personalized for you.
40 
Let's personalize your content