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What Is In-App Mobile Advertising and How Does It Work?

Clearcode

Back then, the mobile app market was worth just $206 million. Moreover, as many as 86% of people use other devices while watching TV , with between 68%-76% of viewers using a smartphone to research information, use social media, and reply to messages. How Are In-App Ads Served? Fast forward to 2023, when 1.96

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AdTech Ecosystem: Everything You Need to Know

Automatad Inc.

Share Tweet Share Ads have become integral to every business and the whole digital ecosystem. That is why the ad spending is increasing enormously YOY. The technology around ad display and viewing has also seen tremendous changes over the years and made way for the new disciple “AdTech. What is AdTech?

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An A to Z Guide to App Monetization: How to Monetize Your App

Brid.tv

The mobile app industry is booming, and it is not predicted to slow down anytime soon. If you’re in the process of developing a mobile application and want to generate revenue from it, you will need to learn how to monetize an app first. How Does App Monetization Work? How Does App Monetization Work? Marketplace.

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Nine Mobile Marketing Trends for 2014: The Year of Turning Ideas into Marketing Magic

InMobi

2013 was a year where many businesses started to prioritize their effort on emerging services like mobility, cloud and analytics. Tablets and smartphones are more popular than desktops and mobile devices have surpassed desktops in enabling people to do more on the internet regardless of physical location.

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Make Money Posting Ads With SmartHub’s Tips

Smart-Hub

In this article, we will talk about the main type of monetization for website owners in e-commerce — advertising. We aim to explain how to make money selling ads in detail and consider all the possible nuances. The primary ads type we will discuss is programmatic advertising. Please see the image below.

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The WIR: UK SVOD Subs Fall, Twitter’s Content Moderation Chief Resigns, and IPG Turns to Quantum Computing for Optimisation

VideoWeek

In this week’s Week in Review: Barb chart’s a fall in UK SVOD subs, IPG looks at quantum computing’s use cases in advertising, and Twitter’s content moderation chief steps down. The Week in Tech RTL AdAlliance Launches TV Targeting Solution RTL AdAlliance has introduced a profile targeting solution for TV advertisers.