Monetize More

JANUARY 18, 2023

Agencies then started helping advertisers to achieve their marketing goals and communicate with their target audience. It was the job of media planners to create media plans to target the right audiences and subsequently to communicate with the publishers that had access to those audiences. This video explains it in a similar manner.

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Automatad Inc.

JANUARY 15, 2024

Personalization at scale: Another advantage of programmatic video ads is that they can be personalized to massive scale and different audience groups. By utilizing AI and machine learning, programmatic platforms like SpotX and TubeMogul create highly targeted ads that resonate with individual’s interests and reach a wider audience.

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Clearcode

AUGUST 8, 2023

AdTech companies like ad networks, DSPs, SSPs, and ad exchanges can utilize PETs such as differential privacy tokenization, homomorphic encryption, secure multi-party computation, federated learning, and pseudonymization. Each AdTech platform can leverage different PETs to enhance user privacy.

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Smart-Hub

APRIL 29, 2024

Since programmatic ad spend continues to grow and is projected to reach almost $780 billion by 2028 (in 2023, it was estimated at $546 billion ), we can expect it to remain profitable and prospective in the market. If you are ready to create ad network or ad exchange, contact SmartHub team to start.

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Clearcode

JANUARY 22, 2023

The Internet is flooded with advertisements, which is why advertisers implement a number of strategies, tactics, and tools to tailor communication to an individual customer. With DCO, different ad components, such as backgrounds, text, main images, value propositions, CTAs, etc.,

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InMobi

OCTOBER 9, 2018

Learn More about Mobile In-App Advertising Introducing the Digital Marketing Players in Mobile App Advertising In the past, advertisers would communicate directly with app developers and publishers whenever they wanted to run an in-app ad campaign. An ad network is the bridge between the two sides.

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Automatad Inc.

DECEMBER 18, 2023

Rather than a forceful approach, The New York Times presents a preliminary page with a relevant quote for non-ad-blocking users. Ad-block users face a choice: disable the ad blocker for an ‘ad-light’ experience or have no access. The story doesn’t end here. Here are some methods you can consider: 1.

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