Ad network Ad Targeting Affiliates Marketing 
Digiday
NOVEMBER 6, 2022
But the jury is still out on the way it’s going about it: so far, Open Web is essentially a commenting plug-in that’s using data to fuel an ad network. It’s not cheap to keep these checks and balances in lock step with the rest of the market. No surprises for guessing what side of the market OpenWeb wants to exist in.
Lemonads
OCTOBER 8, 2020
You shouldn’t fear your competitors, the sole fact that they exist means there’s a market for what you offer. To spy on your competitors’ push ads is essentially the most effective way of learning from their successes and failures. You can either search existing ads by country, by ad or affiliate network , by vertical, or by language.
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Monetize More
MARCH 9, 2023
Ads placed in prominent positions, such as above the fold, tend to have higher engagement and click-through rates, resulting in higher Ad RPM and Page RPM. Audience Demographics: The demographics of a website’s audience can also affect Ad RPM and Page RPM. There are many techniques to use to increase your RPMs.
Monetize More
JANUARY 2, 2023
Current App Monetization Statistics: It’s a $120 billion market to tap into! All the apps that you use on a daily basis would not be relevant without in-app advertising and ad networks. Since 2015, in-app ads have been performing 10x better than conventional banner ads, with 153% better CTR’s.
Digiday
SEPTEMBER 15, 2022
This week’s media briefing explores the evolving relationship between publishers and advertisers as the pressure mounts to justify marketing budgets with actual proof of driving revenue. Time crunch DPS preview The Verge challenges Twitter, The Athletic adds ads, Condé Nast recognizes its union, and more. Time crunch.
Monetize More
MAY 22, 2023
As a finance site, you want to maximize your ad revenue while keeping your audience engaged and satisfied. To achieve this, you need to focus on a few key areas: understanding your audience, choosing the right ad networks, optimizing ad placements and formats, leveraging affiliate marketing, and implementing sponsored content.
Smart-Hub
OCTOBER 24, 2023
Programmatic advertising is an approach to digital ad distribution familiar to every modern marketer that plays a key role in the online traffic monetization process. Targeting: Refine audience targeting to match user interests. Declining Ad Revenue Economic factors or market shifts can lead to declining ad revenue.
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