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InMobi partners with iQIYI International to drive OTT Demand Programmatically

InMobi

Non-intrusive Ad Experience : Access in-app monetization opportunities that strike the right balance between revenue and user experience with our comprehensive suite of ad formats including rich media, video, and customizable native ad units.

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Mobile First Creative Best Practices

InMobi

Its ubiquitous presence in almost every waking moment of our day has made us enthralled fans of this small powerhouse of information, entertainment and utility. It is no surprise then that mobile has become a core component of every media planners strategy. are used to build the rich media creatives.

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The Ultimate Guide to In-App Advertising for Publishers

Brid.tv

App developers and publishers sell their ad inventory to buyers, i.e., brands and advertisers to generate revenue. In-app advertising is especially popular in gaming apps, social media apps, and entertainment and streaming apps. Monetize your video ad inventory with a reliable video ad provider.

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The Power of CTV Advertising: Unlocking Targeted Reach and Engagement

Smart-Hub

In recent years, connected TV has become a buzzword in the home entertainment and digital marketing industries. Connected TV is like a video entertainment hub that allows you to watch regular TV, satellite TV, and stream Internet-based media all on the same device. People simply pull off the cords for wireless content viewing.

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What Is In-App Mobile Advertising and How Does It Work?

Clearcode

Mobile apps serve ads through the use of a software-development kit (SDK), meaning that developers have to integrate the given AdTech vendor’s SDK into their app. Gaming, social, utility, and entertainment companies rely heavily on in-app advertising (IAA) to generate revenue. So, how does the whole system work exactly?

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How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

On the contrary, print ads, for example, can charge as much as $100 for a thousand impressions. The rapid increase in the number of mobile apps and the swift growth of mobile audience on traditional websites has resulted in an abundance of mobile ad inventory on the market.

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20 Best Video Ad Networks for Publishers

Brid.tv

PropellerAds Gain Access to Premium Demand With TargetVideo FAQ What Is a Video Ad Network? A video ad network is a platform that acts as an intermediary between publishers and advertisers and looks to curate video ad inventory from publishers to sell it to advertisers.