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Madison Logic Caps off Record Year with 16 Awards in G2 Winter 2023 Reports

Martech Series

The company’s forward momentum continues with Leader ranking for Account-Based Advertising, Marketing Account Intelligence, and Buyer Intent Data Provider. Recognition includes Leader badges across three categories, including Account-Based Advertising, Marketing Account Intelligence, and Buyer Intent Data Provider.

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DemandScience Products Earn 24 Awards in Fall 2022 G2 Reports

Martech Series

Highlights include two awards each for Best Estimated ROI and Fastest Implementation, awards for Easiest Setup, Easiest To Do Business With, and Highest User Adoption, as well as 15 G2 Grid Report Awards as a Leader or High Performer. Best Estimated ROI. Results Index for Marketing Account Intelligence. Best Estimated ROI.

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Madison Logic Earns Leader Status for Fifth Consecutive Season in G2 Summer 2022 Rankings

Martech Series

This more streamlined and data-backed approach enables them to identify and prioritize their target accounts, activate data-driven programs globally across the primary channels Revenue Marketers rely on, and measure the direct impact on pipeline and business growth.

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For ABM marketing, don’t get lost in technology

Martech

“It doesn’t matter what technologies you use if the teams do not have the right content, the right messaging, and they’re not having the right interactions and delivering the right experiences,” said Kristina Jaramillo, President of consulting firm Personal ABM at The MarTech Conference. Register for The MarTech Conference here.

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3 ways marketing and sales teams can generate buyer interest

Martech

“Basically, intent data allows marketing and sales teams to focus on the accounts that are in the market for a product or solution,” said Dan Tabaran, CMO of account-based advertising company N.Rich, in his recent MarTech presentation. Snapshot: Account-based marketing. Learn more here.

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