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Mobile's Role in Omnichannel Retail

InMobi

Omnichannel retail, where customers have multiple options to buy from a particular brand or retailer, has long been an industry buzzword, but an omnichannel strategy has become a necessity during the Covid-19 pandemic and its many disruptions to business as usual. Why Do Brands and Retails Need an Omnichannel Approach?

Retail 52