Automatad Inc.
APRIL 25, 2024
Share Tweet Share Video ads reign the world of digital advertising! Despite the complexity and investment cost, the spending on video ads surges yearly. The reason is simple: no other ad format can beat video ads in engagement and interactions. Video ads on mobile are easier to share than on desktop.
Automatad Inc.
OCTOBER 26, 2023
Online video content is booming, and so are video ads. Moreover, as digital video advertising spending grows yearly, this is a great chance for you as a web publisher to benefit from it. So, get ready to unlock the power of video ad monetization to captivate your audience and turn your website into a profit machine.
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Brid.tv
JUNE 26, 2023
As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?
SODP
JUNE 8, 2023
Google Display Network (GDN), for example, counts an impression as each time an ad appears on a Google search engine results page (SERP) or on one of the websites it serves. The ad network’s viewable CPM bid strategy, however, only requires advertisers to pay for impressions that are measured as viewable.
Smart-Hub
APRIL 12, 2024
To calculate it, it is essential to divide the total number of users who completed the video by the total number of users who started watching it. The result (multiplied by 100) allows marketers to discover if the audience actually finds their video ads engaging. In general, the lower this rate is, the better.
Automatad Inc.
FEBRUARY 20, 2023
As a premium publisher, you also get different integrations such as Data Studio, DMP (Data Management Platform) integration, Open Bidding , special ad units, CPA (Cost Per Action), and vCPM (Viewable Cost Per Impression) based campaigns, audience segmentation and many more. What is Google Ad Manager 360?
Automatad Inc.
JANUARY 13, 2023
For example, if an advertiser wants to run a banner ad on a website and the CPM rate for that ad space on the website is $2, then the advertiser would pay $2 for every 1,000 impressions of the ad. If 100,000 people view the ad, the advertiser will pay $200 for the campaign.
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