Remove Conversion Remove Geo targeting Remove Media Remove Retargeting
article thumbnail

Harbolnas Indonesia: Gearing up for the Sale Season

InMobi

InMobi’s Harbolnas Indonesia: Gearing Up for the Sale Season Report shares insights on the trends and shopping behavior of consumers, the scope of mobile advertising with the increase in usage of apps, and the way ahead for marketers to drive conversions. Brands can leverage mobile to drive awareness, consideration to conversions.

article thumbnail

New platforms are expanding streaming TV access to brands

Digiday

TV advertising used to be a space where media buyers were in charge of securing ad spots and where large brands tended to dominate, but as technologies have developed and connected TV has gained popularity, television has become a performance marketing channel accessible to companies of all sizes.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Creating Personalized Customer Experiences with Advertising Automation

Basis

Fortunately, there is one existing solution that affords media buyers all these benefits: automation. By adopting workflow automation, media buyers have more time to focus on these types of strategies and ensure they are crafting messaging that better targets unique segments. Geo-targeting campaigns.

article thumbnail

How to Create a Winning Local PPC Strategy for More Conversions

Single Grain

Now, more than ever, local businesses need effective strategies to reach their target audience and maximize their return on investment – like local PPC. Local PPC advertising offers businesses an unparalleled opportunity to target specific audiences, boost brand awareness and optimize conversions like never before.

article thumbnail

PPC Funnel: Tactics for Every Stage of the Journey

Single Grain

Conversion : This is the bottom of the funnel where the goal is to persuade the potential customer to make a purchase. Ads and landing pages are highly targeted with strong CTAs, special offers, or limited-time promotions to encourage immediate action. Ads at this stage are more direct, often with a clear call to action (CTA).

article thumbnail

Best Paid Media Agency: Top 5 Choices for 2022

Single Grain

Then it might be time to start working with a paid media agency. A paid media agency can provide all the necessary skills and experience to help you reduce your team’s workload, boost your profit margins and grow your business. . TABLE OF CONTENTS: ↓ What Is a Paid Media Agency? What Is an Example of Paid Media?

Agency 52
article thumbnail

Top 9 Best Native Advertising platforms you must know about!

Lemonads

Founded in 2013, AdsKeeper is a fast-growing ad recommendation platform that adjusts native ads to the needs of direct advertisers, media agencies, and affiliates. Being partners with over 3,000 publishers, AdsKeeper helps advertisers acquire engaged audiences through personalized content recommendations. That’s right!