Remove Conversion Remove Conversion Rate Remove Impressions Remove Manufacturing
article thumbnail

In-Game Advertising: How to Monetize Game Sites & Apps?

Monetize More

This targeted approach not only increases the chances of the player engaging with the ad but also improves the conversion rates for advertisers. This targeted approach not only increases engagement but also improves conversion rates for advertisers. For example, a car manufacturer may choose to advertise in a racing game.

article thumbnail

Multi-Channel PPC Advertising Case Study: Boosting Your ROI

Single Grain

What’s more, the agency’s efforts managed to increase CBS’s conversion rate from paid search by almost 58%. Here’s what was done: Refined current ad campaigns: To tighten the unfocused areas, the contracted marketing agency restructured the campaigns, including keyword clean-up, geographic targeting and clear conversion tracking.

ROI 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns

Single Grain

The best marketers in the world leverage the power of storytelling to improve branding and conversion rates. Well, people remember stories 22x more than facts and figures alone and, thus, storytelling can boost conversion rates by a significant 30%. What do stories have to do with marketing? 5 Principles of Storytelling.

Marketing 111
article thumbnail

What Is an Ad Exchange?

SODP

This group includes: Product manufacturers Service providers Third-party ad agencies Intermediary ad networks Performance marketers Advertisers use these spaces to post various types of digital ads and reach specific target audiences. Data Analytics Ad exchanges provide a wide array of sophisticated data analytics tools to advertisers.

article thumbnail

Top 16 SaaS Bloggers: Best Business Blogs You Can Learn From

Single Grain

To hear more about how a gig at Google sparked his VC desire, how he became such an impressive blogger, and why negative churn can be a surprisingly powerful mechanism for growing a SaaS product, take a listen to this podcast episode. Your Next Wave of Growth Will Come From Conversational Relationships. Last Word on SaaS Bloggers.

SEO 119
article thumbnail

Top 18 Magento SEO Plugins for Your E-commerce Site

Single Grain

Allows users to set filters by product, manufacturer, color, material and price (you can do this with the help of checkboxes). A landing page is crucial to providing a great first impression and is a reliable criterion in a customer's choice to explore your site and make a purchase. Get A Free Consultation. 5) Landing Pages.

SEO 15
article thumbnail

31 Best Digital Marketing Campaigns You Can Swipe

Single Grain

A digital marketing campaign is an online strategy with the goal of promoting a business' product or service by increasing engagement, traffic and conversions. Dive Deeper: How Remarketing Can Help Increase Conversions. It has an overall conversion rate of about 14.7%. The Lesson. 3) Anheuser-Busch. ” [link].

Marketing 141