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Top 5 XR and AI marketing trends in 2023

Martech

Think social media management, marketing briefs, email campaigns and, of course, content. I’ve been writing about these tools in my monthly XR/AI Marketing Brief. Moingeon discussed Doppl and his recently launched and wildly successful Hugo Boss metaverse quest during the XR Pub Crawl for marketing and communications.

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Sales Funnel: Why You Need it For Any Marketing Strategy

AdvertiseMint

In today’s digital marketing landscape, an effective sales funnel is indispensable for sales success. Ready to supercharge your sales and marketing efforts? The first stage casts a wide net on various marketing channels to inform potential buyers of your offer. Harsh but true! What is a Sales Funnel? Pretty cool, right?

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HubSpot’s January 2024 releases include email compliance, inbound lead routing and more

Martech

With enhancements across LinkedIn strategy tools, lead routing and complex team management, these updates are designed to elevate your marketing, sales and service efforts. Whether you’re looking to educate, engage or understand your audience, these tools offer versatile solutions to achieve your marketing goals.

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Remarketing Lists for Search Ads: The Tactical Guide to RLSA

AdvertiseMint

According to research, 71% of digital marketers allocate between 10% and 50% of their online advertising budget to remarketing. That shows how vital remarketing has become for today’s marketers seeking the best ROI on their spending. It’s highly targeted marketing powered by recent first-party data on known audiences.

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6 Proven Advertising Strategies for Online Success

Single Grain

When it comes to advertising strategies, an important question that marketers ought to ask themselves is: “How do I make my brand stand out online amid the competition?” It’s up to you, as the marketing mind of your company, to position your brand amongst your competitors and penetrate the online market.

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The Best Tips for Facebook Ads Optimization

AdvertiseMint

Also, in social media, brevity is key. Tailor your ads to address their needs or concerns, providing a personalized touch that can significantly improve conversion rates. Your landing page copy should mirror the key message of your Facebook Ad, emphasizing the value proposition and addressing user needs.

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Best AI Marketing Agency: Top 5 Choices for 2023

Single Grain

If there’s one definitive theme word representing the climate of marketing so far this year, it’s artificial intelligence. If you don’t have the bandwidth or the knowledge yourself, the best thing to do is hire an AI marketing agency to do the hard work for you. Work With Us What Is an AI Marketing Agency?

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