Remove Click Through Rate Remove Clickbait Remove Impressions Remove Media
article thumbnail

Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

Most likely, you have encountered content recommendation widgets after finishing reading the article and in-feed promotional posts on social media — these are native ads as well. Rich media ads incorporate video, audio, or other elements to deliver an immersive experience and ensure interactivity.

ROI 64
article thumbnail

Apply this Ridiculously Effective Creative Optimization Technique to Maximize ROI

InMobi

Rather than go with Click-Through Rate (CTR), or Installs per 1,000 impressions (IPM), or even Click to Install (CTI), we recommend optimizing on Actions per 1,000 impressions (APM). For example, Lifetime Value per 1,000 impressions (LTVM) is an APM metric.

ROI 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

MGID Best Traffic Source? (review 2021)

Lemonads

Tens of thousands of affiliates successfully perform their best results with MGID’s traffic volume of up to a billion impressions globally each month. Generally about MGID MGID is an innovative pioneer in native advertising with an impressive number of AdTech awards that drive revenue growth for all the ecosystem participants.

article thumbnail

11 Proven Hacks to Increase Your Organic CTRs ??

Single Grain

One of the best ways to decrease digital marketing spend and increase sales is to generate more qualified clicks from the content that you already have. In other words, focus on increasing your click-through rates. . What Is Click-Through Rate (CTR)? Click here to learn more and get started.

article thumbnail

YouTube Mistakes: What NOT to Do When Starting a YouTube Channel

Single Grain

Avoid Clickbait Tactics: While curiosity and controversy are effective, avoid misleading or sensationalized thumbnails. Remember: The thumbnail is often the first impression potential viewers have of your video, so it plays a crucial role in attracting clicks and viewers. It gives the audience a reason to stay and watch more.

article thumbnail

7 Key Benefits of Using Responsive Display Ads

Single Grain

Bloomberg Media lowered their cost-per-action by 8% and cost-per-site-visit by 81% using responsive ads: Since responsive ads automatically adjust themselves based on the screen size of the searcher, Bloomberg was able to reach a diverse group of audiences to fulfill their display advertising need.

article thumbnail

How to Scale Your E-commerce Traffic Acquisition with Native Advertising

Single Grain

Reach : Between 180-500 million daily impressions. Top websites : Forbes, Los Angeles Times, CBS Interactive, USA Today Sports, Tribune Media, Nasdaq. Check the network's compliance in case you plan to use clickbait. Top websites : International Business Times, MSN, The Week, Newsweek, HITC, Inquisitr. Revcontent.