Martech Series

OCTOBER 6, 2022

The study used Lumen’s cutting-edge eye-tracking technology to monitor player attention levels within in-game ad campaigns across multiple ad categories, including automotive, education, energy, entertainment, fashion, CPG, QSR, retail, and tech. Learn more at [link].

Viewability 87

Viewability Audience Entertainment GDPR 87

Single Grain

JUNE 5, 2023

Finances Online ) Ads can increase brand awareness by 80%. User Guiding ) Paid search ads can increase brand awareness by 80%. Finances Online ) Ads can increase brand awareness by 80%. User Guiding ) Paid search ads can increase brand awareness by 80%. billion internet users. billion by 2028.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

JUNE 20, 2023

By choosing the right influencer and creating engaging campaigns, businesses can tap into the power of influencer marketing to boost brand awareness, drive customer engagement, and increase sales. These strategies help businesses reach consumers directly on their mobile devices and deliver content tailored to them in a timely fashion.

Advertising 52

Advertising Audience ROI Click Through Rate 52

Single Grain

JULY 19, 2019

Teaming up with YouTube community, Channel Mum, it now works with a number of vloggers to promote its products in a more ‘authentic’ fashion, which resulted in approval ratings that increased from 10% to 80%. They partnered with brands like Target to allow people to search their catalog using related products from the real world.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

JULY 19, 2019

Teaming up with YouTube community, Channel Mum, it now works with a number of vloggers to promote its products in a more ‘authentic’ fashion, which resulted in approval ratings that increased from 10% to 80%. They partnered with brands like Target to allow people to search their catalog using related products from the real world.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

DECEMBER 6, 2019

Teaming up with YouTube community Channel Mum, it now works with a number of vloggers to promote its products in a more “authentic” fashion. billion home and fashion objects , has inspired over 600 million searches on Pinterest’s mobile apps and browser extensions, and has seen a 140% uptick from launch day. Home decor.

Marketing 145

Marketing SEO Conversion Audience 145

Single Grain

NOVEMBER 28, 2023

Google is getting so good at anticipating users’ intent that it’s now fashioning tailored SERPs with information connected to the user query. billion home and fashion objects and has inspired over 600 million searches on Pinterest’s mobile apps and browser extensions. Since its launch, they have seen a 140% growth in Lens usage.

Marketing 126

Marketing First-Party Cookies SEO Cookies 126