MNTN

MARCH 19, 2024

Demand-Side Platform (DSP) A Demand-Side Platform (DSP) is an automated buying platform where advertisers can purchase digital ad inventory. Demand-side platforms can be used to purchase inventory across digital, mobile, and Connected TV. Are Amazon Ads Programmatic?

Demand Side Platform 97

Demand Side Platform Advertising Ad Exchange Ad Inventory 97

Brid.tv

NOVEMBER 1, 2022

In turn, the ad exchange forwards the offer to a demand-side platform , which tailors to advertisers, and creates an auction for the real estate. The demand-side platform uses data collected from advertisers to find the best matches for their requirements and places bids. Google Ad Manager 360.

Header Bidding 52

Header Bidding Demand Side Platform Real Estate Advertising 52

Brid.tv

SEPTEMBER 26, 2022

Now, it’s time to comb through some of the biggest market players and choose the platform that fits all your needs. Payment Model Minimum Traffic CPM, CPC, CPA 5 Million Monthly Active Users. Whether you’re looking to increase brand awareness, generate leads, or educate your audience, Google ADX has a solution for you.

Ad network 52

Ad network CPC CPM CPA 52

MNTN

FEBRUARY 6, 2024

We created an entire content series dedicated to this very topic, comparing the effectiveness of OTT advertising to well-known players in the programmatic space like YouTube, Demand Side Platforms (DSPs) , Linear TV , Display-Only, and Video Ads. Are OTT Ads Vertical Specific?

Advertising 98

Advertising Retargeting CPA Audience 98

Kevel

MARCH 28, 2022

Publishers generally offer three main pricing models for their direct-sold inventory: CPM, CPC, and CPA. Many large ad platforms such as Google’s and Facebook’s employ this, though, because it appeals to performance-focused advertisers. Cost-per-action/lead (CPA or CPL) is less common, but loved by direct response advertisers.

CPC 52

CPC CPM CPA Impressions 52

Lemonads

OCTOBER 18, 2020

The platform serves more than 4 billion impressions every single day across hundreds of countries and regions. Furthermore, the platform provides PPC pricing with micro bidding and Target CPA features, so affiliates can spend less time optimizing and more time creating new campaigns.

Ad network 52

Ad network Affiliates CPC CPA 52

Adtelligent

JULY 19, 2022

According to research , brand awareness can be improved by up to 80% through Google ads, and Search engine advertising usually brings a 200% ROI rate to the advertisers who use it. A proper application can bring visible results and significantly improve brand awareness. Display advertising. It is relatively young.

Advertising 98

Advertising Video Ads Banner Display Advertising 98