InMobi

JANUARY 30, 2022

The brand reached nearly 2 million unique users, with users spending an average of 45 seconds on the ads and an incredible 1 out of 2 users engaging with the entire ad experience. Click here , to learn more about the interactive campaign. The brand also redirected interested users to the Coke2Home page to purchase Sprite products.

CPL 52

CPL Click Through Rate Brand Awareness Advertising 52

Agility Ads

MAY 26, 2022

Mobile response rate is 2.72 percent on average , with the highest rates being over 11%. Here’s your chance to learn more about mobile advertising and how the Agility platform can help you reach your marketing goals. What Is Mobile Advertising? How Is Mobile Advertising Effectiveness Measured?

CPC 40

CPC CPL Click Through Rate Advertising 40

Lemonads

MAY 30, 2021

KPIs in Advertising- It’s no secret that digital marketing strategies rely heavily on statistics to be successful. Affiliates have a huge amount of information available, but assessing all of this data is usually too labor-intensive for a marketer with limited resources.

Affiliates 52

Affiliates CPA Advertising Marketing 52

Kevel

MARCH 28, 2022

Cost-per-click (CPC) is a riskier model for publishers, since it introduces an unknown factor: click-through rates (CTRs). If you show an advertiser's ads and nobody clicks on them, you’ve “wasted” those impressions and make nothing. On top of that, are your advertisers sophisticated marketers?

CPC 52

CPC CPM CPA Impressions 52

MNTN

OCTOBER 14, 2022

As a marketer, you want to build as much awareness for your product as possible. Or the effectiveness of your marketing spend and sales campaigns? This article presents you with 15 digital marketing metrics and KPIs you can use to measure performance in your lead generation and demand generation campaigns.

CPL 52

CPL CPA Brand Awareness Marketing 52

MNTN

OCTOBER 14, 2022

As a marketer, you want to build as much awareness for your product as possible. Or the effectiveness of your marketing spend and sales campaigns? This article presents you with 15 digital marketing metrics and KPIs you can use to measure performance. What Are KPIs in Marketing? Brand Awareness.

CPL 52

CPL CPA Brand Awareness Marketing 52

MNTN

MARCH 19, 2024

Programmatic vs Digital Advertising Digital advertising encompasses all marketing efforts that use an electronic device or the internet, including display ads, social media, and email marketing, allowing brands to connect with a broad audience online. Reach : The number of unique viewers exposed to the ad. hovering, expanding).

Demand Side Platform 97

Demand Side Platform Advertising Ad Exchange Ad Inventory 97