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What Is Ad Exchange and How Does it Work – A Guide for Publishers

Automatad Inc.

So, to get you started, this blog takes you through an extensive guide on ad exchange and gives you knowledge that professional publishers should have. Types of Ad Exchanges Open exchanges: It is a completely transparent marketplace that is open to all. Any publishers and advertisers can participate in real-time bidding.

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RPM vs CPM

Monetize More

In this guide, we’ll unpack the meaning of each metric and help you work through any confusion you may have surrounding these key terms. In this guide, we’ll unpack the meaning of each metric and help you work through any confusion you may have surrounding these key terms.

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How to Easily Set Up a High-Conversion Facebook Retargeting Campaign

Single Grain

This guide shares everything you need to know about Facebook retargeting — including the reasons you should run this type of advertising campaign and the step-by-step guide you’ll need to create your own. A customer might not complete their checkout for all kinds of reasons, such as: They got an important email from their boss.

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100+ ChatGPT Prompts to Enhance Your Marketing Campaigns

Single Grain

If Google is a search engine, ChatGPT is an answer engine that enables you to do human-like question-and-answer sessions with a bot. And the key to getting the best responses is inputting the best ChatGPT prompts. Let’s begin! To jump straight to the marketing prompts, click here. To jump straight to the marketing prompts, click here.