Remove blog 2023-uk-based-gaming-industry-trends
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Best Gaming Ad Networks [2023]

Monetize More

The gaming niche is no exception. In this blog post, we’re going to help identify the best game advertising networks for 2023 so that you can maximize your ad revenues! AdMob focuses on players who are not interested in-app purchases and tailors mobile game ads based on user preference.

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The WIR: YouTube Shorts Gets 30 Billion Daily Views, HBO Max Halts European Originals, and Equativ Continues Push into CTV

VideoWeek

YouTube still seems focussed on winning over creators for Shorts – its blog post this week marking the one year anniversary touted Short’s ability to grow musicians’ audiences. The service was due to launch in France in 2023 but has been replaced with a new combined streaming service in the French market.

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The WIR: WBD Plans FAST Service, Google Brings Privacy Sandbox to Android, and TikTok Starts Publishing User Figures

VideoWeek

Over the past year, we’ve worked closely with the industry to gather feedback and begin testing these new technologies,” Google said in a blog post on Tuesday. It has a large player base, up to 65 million average daily active users. Roblox, a videogame where the majority of content is user-generated, looks like the exception.

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The WIR: Netflix Moves into Live Streaming, GroupM Launches a Media Decarbonisation Coalition, and Amagi Raises Over $100 Million

VideoWeek

Netflix has announced it will stream its first ever live event, a standup comedy special from comedian Chris Rock, which will air in early 2023. Coalition members are committed to establishing a common approach to carbon emissions in advertising, based on a proposed measurement framework released by GroupM back in July. ProSiebenSat.1

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The WIR: RTL Pulls M6 Sale, Xperi Completes its Split, and the Mail Gets Sued

VideoWeek

“Our strategy is closely aligned with broad industry growth trends and creates a highly scalable revenue stream through engagement-based monetisation,” said Xperi CEO Jon Kirchner. UK Government Plans to Replace GDPR. Game Over for Google’s Gaming Service. The Week in TV.

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The WIR: Publishers Focus on Video, Disney Rolls Out Shoppable and Self-Serve Ad Tools, and Sports are a Major Driver of Streaming Sign-Ups

VideoWeek

Top Stories Publishers Plan to Invest More in Video in 2024 Global publishing organisations expect video to be a major target of investment over the next year, according to data from the Reuters Institute’s latest ‘Journalism, media, and technology trends and predictions 2024’ report.

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How to Create a Promotional Plan (with Examples & Strategies)

Single Grain

Updated July 2023. This can be based on demographic information, lifestyle, consumer behavior, and other factors. The plan then outlines the strategies they’ll use to achieve those goals, such as increasing email marketing efforts and upping the game in online paid advertising.