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App Monetization Done Right: Are Video Ads The Answer?

InMobi

Advertisers of all stripes love in-app video ads. InMobi’s State of Mobile Video Advertising 2018 Report found that advertisers globally doubled the amount they spent on in-app video ads between 2016 and 2017. GET REPORT But what do app publishers think about video advertising?

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Video Ads for Publishers: A Beginner’s Guide

Automatad Inc.

Share Tweet Share When the digital advertising era first dawned, most publishers started monetizing their remnant space on their websites by serving image, text, or link ads. And as their monetization efforts evolved with time, so did the digital advertising methods, formats, and technologies. Statista says, “U.S.

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The Ultimate Guide to In-App Advertising for Publishers

Brid.tv

Mobile apps are often lauded as the best generator of passive income today, especially in terms of in-app advertising. But how does advertising in mobile apps actually work? How do you monetize your app? And are ads even the best monetization option for your app specifically? Unity Ads 5.

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Ad Formats to Avoid: Understanding the Most Disliked Ad Formats

Automatad Inc.

Share Tweet Share In the ever-evolving digital advertising landscape, choosing ad formats is an influential decision for advertisers and publishers alike. As a publisher, monetizing your content through advertising is crucial for sustaining your online presence and generating revenue.

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What Is In-App Mobile Advertising and How Does It Work?

Clearcode

There were only 500 apps on the App Store when it launched with the release of the iPhone in 2008. Back then, the mobile app market was worth just $206 million. million apps are available on the App Store and consumers are predicted to spend $33.9 billion in app stores. How Are In-App Ads Served?

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An A to Z Guide to App Monetization: How to Monetize Your App

Brid.tv

The mobile app industry is booming, and it is not predicted to slow down anytime soon. In fact, the current global revenue in the app market exceeds $430 billion. If you’re in the process of developing a mobile application and want to generate revenue from it, you will need to learn how to monetize an app first.

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How Will The Mobile App Advertising Market Evolve in 2020?

InMobi

The mobile app advertising market grew by leaps and bounds in 2019. In North America, programmatic ad spend coming through InMobi Exchange during the first three months of 2019 was 299% greater than what came through during the same period in 2017. And, the vast majority of time spent using smartphones is devoted to a number of apps.