Best Mobile Ad Formats for Display Advertising Campaigns
MobileAds
JANUARY 20, 2021
InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. Can offer animated and interactive rich media content. Will affect search engine rankings in Google (credit to Growth.pro, Malaysian SEO company ). So, publishers should not push an interstitial ad in the middle of a game.
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