InMobi

FEBRUARY 13, 2013

In pre-digital days, we were more aware of the size of the ad, and the real estate it took to erect an eye-catching ad. Interstitials also occupy about 10x more space than banner ads. Whether you are an advertiser or a publisher, interstitials will surpass your performance expectations. Re-introducing Interstitials!

Real Estate 40

Real Estate Banner Food Mobile Ads 40

Brid.tv

DECEMBER 21, 2022

When a user opens the publisher’s app, a piece of ad real estate is generated. This real estate needs an advertisement to be monetized. The ad network also has access to mobile ad demand, either directly from advertisers who have joined the network, through SSP and ad exchange integrations, or both.

Mobile Ads 75

Mobile Ads Ad network Header Bidding CPM 75

MNTN

NOVEMBER 22, 2022

Programmatic Display Advertising. Programmatic display advertising uses automated technology that can make decisions in nanoseconds to place banner ads on web pages that are likely to hit their target. . Native Advertising. That can make all the difference in whether your content is absorbed or ignored.

Marketing 52

Marketing Real Estate SEO Display Advertising 52

Clearcode

APRIL 21, 2023

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.

Header Bidding 90

Header Bidding Fill rate Ad Server Audience 90