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13 Benefits of Native Advertising to Amp Your Campaign

Single Grain

This is more effective than other ads, such as pop-ups , that are only meant to distract the user. Since they aren’t as intrusive, users are more likely to click on a native ad while ignoring a pop-up or display ad. For example, the ads can be emotional or educational, depending on your message.

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What is PPC Management?

AdvertiseMint

While SEO and PPC both aim to boost your online presence, their strategies differ. Combining SEO and PPC: SEO and PPC might seem different, but they’re two sides of the same coin. Managing PPC effectively complements your SEO efforts, driving more traffic and potential new customers. There’s a myriad!

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Make Your Product Sing: The Importance of UX Writing

Single Grain

Digital products have always required UX copy to educate and guide users. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Have you ever opened up a product for the first time and had no idea how to proceed? Get A Free Consultation.

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How to Use UX Testing to Improve Your Customer Lifetime Value (CLV)

Single Grain

An unmoderated study is cheaper to run, easier to set up and allows you to test multiple users simultaneously, but it does not allow a business to ask any follow-up questions after reviewing the initial data. You could also use a newsletter or email to create educational content for your users. Moderated UX Testing.

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How to Use Event Marketing to Generate Leads & Close Sales

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Regardless of whether or not you’re able to close a sale right then and there, every single person attending that event can be considered a hot lead that you can follow up with later.

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How to Choose a Digital Marketing Agency That Delivers Results

Single Grain

With a plethora of online marketing strategies like social media, PPC, email, content and SEO, it’s easy to get overwhelmed as to which to focus on. Audience Demographics : Knowing the specifics of your target audience — age, gender, location, income, education, etc. — They can include banners, images and even videos.

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The Complete Guide to Brand Building (Must-Read for Digital Marketers)

Single Grain

According to Moz: Although branding is not a direct ranking factor, it is something that positively impacts SEO. Color increases brand recognition by up to 80% – which m eans that your brand must have a colorful, powerful and memorable logo. Click To Tweet. 1) Get the Basics Right. Is the brand logo unique and memorable?

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