Banner Brand Awareness Marketing Viewability 
Automatad Inc.
FEBRUARY 9, 2023
Banner ads play a critical role in this process, providing a cost-effective and efficient way for advertisers to reach the relevant audience. market alone, banner ad spending is expected to reach 81.3 What Are Banner Ads? Why Are Banner Ads Successful? Additionally, users are generally familiar with banner ads.
InMobi
MAY 2, 2022
For both established marketing options like in-app advertising and for more nascent platforms like native in-game advertising, ensuring ads are viewable is crucial. To discuss the latest trends on all things viewability, I recently chatted with Janelle De Rivera, Director of Product Management for Moat Analytics at Oracle Advertising.
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Monetize More
NOVEMBER 24, 2022
This increases the need for mobile ads to be attention-grabbing, placed in optimal digital spots for maximum viewability while utilizing the best banner sizes for maximum revenue generation for publishers and successful campaign management for advertisers. Compared to the small banner sizes (e.g.,
Martech
NOVEMBER 7, 2023
What does this have to do with digital marketing? Crimtan, based in London, is a programmatic display lifecycle marketing agency. As its CTO, Staraselski sees all the different parts of the digital marketing world. Understandably, he’s been thinking about how digital marketing can lessen its carbon footprint. Quite a bit.
Clearcode
AUGUST 13, 2023
Back then, the mobile app market was worth just $206 million. With many of us being so dependent on mobile devices, using mobile advertising to reach a target audience is a no-brainer for marketers and advertisers. There were only 500 apps on the App Store when it launched with the release of the iPhone in 2008. billion in app stores.
InMobi
DECEMBER 21, 2020
For a deep dive into the latest in video marketing on mobile devices and apps, be sure to download your copy of our 2020 Mobile Video Advertising Trends Report today! Why digital video advertising, including pre-roll and in-stream ads, is often better than both word of mouth and other ad formats for brand awareness.
Clearcode
MARCH 17, 2023
The global gaming market is predicted to reach US$286.8 Key Points The global gaming market is predicted to reach US$286.8 According to the marketing rule of seven , it is said that an average person needs to see a brand, product, or service seven times before they make a decision to purchase it. billion annually in 2025.
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