Advertising Demand Side Platform Header Bidding Viewability 
Automatad Inc.
NOVEMBER 23, 2023
Here is when advertisers bid to impress your visitors with their ads. From giving VIP treatment to your favorite advertisers to controlling the types or frequency of ads, your SSP has your back. An SSP connects website owners to companies or advertisers wanting to buy ad space on their websites.
Monetize More
APRIL 13, 2023
Header bidding. It seems like every other week there’s a new header bidding solution on the market. Since the onset of real-time bidding, header bidding technology has been the biggest breakthrough in the programmatic ad buying world. So what are you waiting for? So what are you waiting for?
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Automatad Inc.
NOVEMBER 20, 2023
Preferred deals, or programmatic not-guaranteed, are programmatic direct deals where publishers sell premium inventory to the preferred advertiser at a pre-determined fixed CPM after the negotiation process. Unlike programmatic guaranteed, the inventories are not pre-reserved for specific advertisers here. How Does Preferred Deal Work?
Adtelligent
OCTOBER 6, 2021
Combining this with the need for brands and online entrepreneurs to adjust to the changing digital landscape, we can comprehend why the programmatic advertising market has grown by 24.9% What is programmatic advertising. Programmatic advertising is excellent for helping publishers get the best possible price for their inventory.
Monetize More
JANUARY 18, 2023
As a publisher, it’s crucial to stay ahead of the game regarding advertising trends. And there’s no denying that programmatic advertising is here to stay despite AI. In 2023, programmatic advertising is projected to grow even faster than before, with spending estimated to surpass $120 billion.
Smart-Hub
JANUARY 23, 2023
So, what is programmatic advertising? This graph clearly shows that even though the percentages are not increasing fast, the spending on programmatic advertising is growing every year. In this article, we will give you some important tips on getting started with programmatic advertising and making money from it.
InMobi
JULY 26, 2021
It’s time to partner with the right bidding platform. For example, while back-to-school campaigns are in full swing, brand advertisers have also started planning future campaigns for the second half of the year, aiming to increase sales during events like Halloween, Black Friday, Christmas, and New Year’s Eve.
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