Mediavine

JANUARY 19, 2023

Despite many factors well beyond our control, we’re confident that 2023 will be a strong year at Mediavine, even if it isn’t for the industry or world economy. Let’s look at where the digital advertising ecosystem is headed, and how Mediavine is positioned to tackle the most important challenges. Which leads me to ….

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Ad Monsters

APRIL 25, 2024

The ad tech industry is experiencing a serious case of déjà vu. We reached out to some ad tech thought leaders for their points of view about what this means for the future of the third-party cookie and the ad tech ecosystem overall. Yet, we didn’t need a fortune teller to see this news coming.

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Mediavine

JANUARY 19, 2023

Despite many factors well beyond our control, we’re confident that 2023 will be a strong year at Mediavine, even if it isn’t for the industry or world economy. Let’s look at where the digital advertising ecosystem is headed, and how Mediavine is positioned to tackle the most important challenges. Which leads me to ….

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Pop-Up GDPR Cookies Ad Tech 52

Mediavine

JULY 28, 2022

Now, the global tech giant says it will hold off until 2024 to replace what has been its primary means of targeted advertising. They stick around as the user visits other websites, tracking data and fueling much of the digital advertising ecosystem as we know it. Grow With Mediavine. But times are changing.

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Ad Monsters

JUNE 17, 2022

It was a highly inspiring evening at this year’s Top Women In Media & Ad Tech awards, where we honored 127 amazing women along with our sister brand AdExchanger. While every honoree was top-notch, there were a few that we encourage you to keep an eye out for as they are doing incredible things within media and ad tech.

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Ad Monsters

JULY 28, 2022

Here eight ad tech execs share what this latest twist in the tale of the cookie’s eventual death means for Google and the ad tech ecosystem, as well as what we can expect to happen next. Eric Hochberger, CEO and Co-Founder, Mediavine. Maybe it’s a sign not to place all your bets on one horse.

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Mediavine

JULY 28, 2022

Now, the global tech giant says it will hold off until 2024 to replace what has been its primary means of targeted advertising. They stick around as the user visits other websites, tracking data and fueling much of the digital advertising ecosystem as we know it. ” By mid-2021, that timeline was extended to 2023.

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