mobile-ad-viewability-what-you-need-to-know 
Automatad Inc.
APRIL 25, 2024
Share Tweet Share Video ads reign the world of digital advertising! Despite the complexity and investment cost, the spending on video ads surges yearly. The reason is simple: no other ad format can beat video ads in engagement and interactions. What Is Video Advertising?
Automatad Inc.
OCTOBER 26, 2023
Share Tweet Share Are you a website owner looking to supercharge your ad revenue? Online video content is booming, and so are video ads. Moreover, as digital video advertising spending grows yearly, this is a great chance for you as a web publisher to benefit from it.
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Automatad Inc.
DECEMBER 1, 2023
Share Tweet Share Video ads are an undeniable choice for attention and engagement. The video ad spend and video ad revenue forecast reflect that well: $59 billion was spent on video ads in 2023 , and the online ad revenue is forecasted to reach $362 billion in 2027.
Automatad Inc.
MARCH 20, 2024
Five years ago, publishers earned money from ads just by showing it. Viewable impressions are demanded from the buy side and are being considered for measurement and analytics. What Is a vCPM? vCPM is an advertising metric that stands for Viewable Cost Per Mille or viewable cost per thousand impressions.
Automatad Inc.
MARCH 20, 2024
Five years ago, publishers earned money from ads just by showing it. Viewable impressions are demanded from the buy side and are being considered for measurement and analytics. What Is a vCPM? vCPM is an advertising metric that stands for Viewable Cost Per Mille or viewable cost per thousand impressions.
Clearcode
AUGUST 13, 2023
Back then, the mobile app market was worth just $206 million. Taking all that into consideration, in-app mobile advertising presents a great opportunity for advertisers. With many of us being so dependent on mobile devices, using mobile advertising to reach a target audience is a no-brainer for marketers and advertisers.
Monetize More
FEBRUARY 8, 2023
Tired of poor Ad RPMs? Even though you’re super smart and are keeping up with the top adtech industry news, I bet most of the time you still feel like there is so much you are missing. Imagine how enriching your life would be if you eliminated 90% of your site’s invalid traffic (IVT). Happy reading!
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