Ad Server and Public Relations

Best Guide to Display Lumascape [2023]

Monetize More

DECEMBER 28, 2022

Related Read : [link]. Display Lumascape’s components are as follows: Ad Agencies. Ad Servers in Display Lumascape. Public Relations : Mitchell, Cohn & Wolfe, Weber Shandwick. These companies are basically the programmatic variants of ad agencies with a twist. Popular Ad Servers (Publisher Side).

Ad Server

Ad Server Demand Side Platform Retargeting Ad Tech

The WIR: Vivendi Considers Spinning Off Havas, Channel 4 Unveils New Ad Formats, and Netflix Ad Sales to Reach $1 Billion Next Year

VideoWeek

DECEMBER 15, 2023

Perion Acquires DOOH Company Hivestack for $100 Million Ad tech firm Perion has acquired Hivestack, a digital out of home (DOOH) advertising business, for $100 million in cash. The account includes responsibility for full-funnel media strategy, planning, buying, and campaign execution.

Ad Tech

Ad Tech Agency Media Retail

The WIR: Spotify Starts Paying Creators for Video Content, UK Pushes Ahead with Junk Food Ads Ban, and BBC Rules Out Ads in Licence Fee Talks

VideoWeek

SEPTEMBER 13, 2024

Smartclip Brings SSP Orchestration to Smartx smartclip, RTL Group’s ad tech unit, has introduced supply-side platform (SSP) orchestration within smartx, its proprietary ad server and SSP. Gen Zers themselves meanwhile picked Amazon, Facebook, and Google as their preferred channels.

Food

Food Ad Tech Media Agency

AdTech Trends

Best Guide to Display Lumascape [2023]

The WIR: Vivendi Considers Spinning Off Havas, Channel 4 Unveils New Ad Formats, and Netflix Ad Sales to Reach $1 Billion Next Year

The WIR: Spotify Starts Paying Creators for Video Content, UK Pushes Ahead with Junk Food Ads Ban, and BBC Rules Out Ads in Licence Fee Talks

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