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A Publishers Guide to CTV Advertising: How to Get Started

Brid.tv

Types of Connected TV Ads Display Ads Instream Video Ads Branded Canvas Ads Benefits of Connected TV Advertising The Current State of the CTV Advertising Market Precise Audience Targeting Actionable Ad Performance Data How to Sell CTV Ad Inventory What Should You Do if You Don’t Have a CTV App?

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InMobi Interstitials

InMobi

In pre-digital days, we were more aware of the size of the ad, and the real estate it took to erect an eye-catching ad. An Interstitial is a full page ad which appears between content pages. The user may close the ad to get back to the intended content. Re-introducing Interstitials!

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AdTech Ecosystem: Navigating Trends and Insights 

Smart-Hub

Publisher Publishers play a pivotal role by providing digital real estate where advertisements are displayed. Ad Networks Ad networks act as intermediaries, connecting advertisers with a multitude of publishers. Feature Freedom: Skyrocket Your Ad Exchange With SmartHub!

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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

What Is a Mobile Ad Network. A mobile ad network is an advertising platform that connects mobile publishers and app developers who want to sell ad inventory with advertisers who want to buy it. In other words, they act as an intermediary and a marketplace for mobile ad trading. . How Do Mobile Ad Networks Work?

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12 Best Programmatic Advertising Platforms (Reviewed)

Brid.tv

If so, consider finding a programmatic ad provider. Programmatic advertising platforms make the process of selling ad inventory simpler and more streamlined. With the right ad provider by your side, you won’t have to worry about low ad fill rates or CPMs. Smaato So Which Programmatic Ad Platform Is Best for You?

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How Publishers Can Make More Money With AdTech

Clearcode

Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc. Many publishers and media companies display various forms of advertising on their website to diversify their ad revenue. When a publisher puts ad space up for sale, advertisers make offers to buy this space.

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InView: Improve Viewability and Long-Term Revenue, Starting Today

Mediavine

When viewability is low, advertisers will pay less for the ad inventory — or stop bidding on the inventory altogether. While the sticky sidebar and mobile adhesion units have excellent viewability, in-content ads don’t always. They don’t want to spend on ads that aren’t seen. Learn more about viewability.).