Martech

OCTOBER 28, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. To help out, we worked with agile expert and MarTech contributor Stacey Ackerman to develop an e-book guide so that you can lead your agile marketing team towards better agile marketing practices.

A/B Testing 101

A/B Testing Electronics GDPR MarTech 101

Martech

JULY 28, 2021

As more B2B marketing teams adopt B2C strategies to engage and convert business customers, electronics giant Panasonic has found success in focusing on engaging customers where they are. We used more A/B testing to figure out how to respond best to customers.”. Virtual event, courtesy of Panasonic.

Food 111

Food A/B Testing Conversion Electronics 111

Martech Series

DECEMBER 23, 2022

Marketing Technology News: MarTech Interview with James Shears, Senior Vice President and General Manager at BLOCKBOARD. This really is crucial during the Christmas season as many people use their cellphones, tablets, and other electronic devices for browsing and buying. Make the use of Smartphones in a strong manner.

Conversion Rate 79

Conversion Rate Retail Brand Awareness Conversion 79

Single Grain

APRIL 4, 2022

They have over 300 marketing experts offering custom growth solutions infused with unmatched insights for maximum sales, as well as experience working with clients in different industries, such as consumer electronics, franchise, retail, gaming, sports and apparel, CPG, entertainment and media, fashion and footwear, travel, etc. A/B testing.

Agency 52

Agency Conversion Rate SEO ROI 52

Single Grain

DECEMBER 6, 2019

SEO A/B split testing squeezes the most SEO juice out of your site and gives you insight into the variables that move the needle. What Is A/B SEO Testing? How to Run A/B Tests that Actually Increase Conversions. With this strategy and the right tools, even a small budget can deliver a great ROI.

Marketing 145

Marketing SEO Conversion Audience 145