VideoWeek
JUNE 23, 2023
The study found that advertisers spend $13 billion annually on clickbait and made-for-advertising (MFA) websites, which is 15 percent of their total ad spend. “They chase cheap CPMs … However, in the media world not all inventory and not all impressions are equal. Percent of Agency Jobs by 2030 Between 2022 and 2030, 7.5
Smart-Hub
MARCH 19, 2024
This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030. When designed properly, they can give a strong first impression. CTR (a click-through rate) is the number of clicks compared to the number of ad impressions. Work on the body copy.
VideoWeek
JULY 22, 2022
Report Shows Advertisers Spending Up to 10 Percent of Budgets on Clickbait. Advertisers are spending around 10 percent of their budgets on clickbait sites, according to research by DeepSee, Jounce Media and Ebiquity. AdPlayer.Pro Surpasses 52 Million Daily Served Impressions.
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