Smart-Hub
MARCH 19, 2024
In 2024, display ads have an anniversary — the first recorded example of digital display advertising was launched in 1994 (as a banner advertisement). As for the native advertising market, its value is forecasted to reach around $87 billion by 2029. Feature Freedom: Skyrocket Your Ad Exchange With SmartHub!
Clearcode
JANUARY 22, 2023
If an AdTech company can identify a user, then they can use the ID in the cookie to power key advertising processes, including behavioral targeting, audience targeting, retargeting, frequency capping, measurement and attribution. 2022: Google Chrome announced that it will delay shutting off support for third-party cookies to 2024.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Lemonads
JUNE 19, 2020
By 2024, this number is projected to reach a staggering $3 trillion and user penetration is expected to be close to 60% at that point. Additionally, native advertising is also attracting a lot of attention as consumers have more time to read and research products before making a purchase. trillion US dollars in 2020 alone.
Single Grain
JUNE 13, 2023
Meetanshi ) The leaderboard banner size, commonly known as 728 x 90, is the most frequently used for display ads, used by 57% of advertising. native advertising will make up 59.7% of all display advertising. Insider Intelligence ) Display advertising in the United States will make up 43.8% Meetanshi ) In 2023, U.S.
Single Grain
NOVEMBER 28, 2023
Unlike traditional ad buying, which is often manual and limited by human capacity, programmatic advertising can process and analyze vast amounts of data from numerous sources in real-time. This scalability allows for a broader reach, enabling advertisers to target and retarget audiences across multiple platforms and devices efficiently.
Expert insights. Personalized for you.
64 
Let's personalize your content