Unpacking Retail App Ownership Trends Ahead of the 2021 Holiday Shopping Season
InMobi
OCTOBER 14, 2021
M-commerce is set to be bigger than ever before this holiday season, with consumers continuing to use their mobile devices to shop this year. In 2021, eMarketer predicts that m-commerce will grow by over 15% in the U.S. For retailers, it will be key this year to have as much sales as possible from their own mobile app.
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